Small business marketing used to be simple. Choose a name and logo, print up some business cards and post cards to mail out and place an...

So, you’re ready to hire a new leader for your marketing team this upcoming year. Or perhaps it’s the only member of your marketing team....

​I once took a 12 hour plane ride in front of a man with sleep apnea. He popped a pill the minute we took off and snored like it was a...

Everywhere I go these days, those who know me ask what’s my story. They mean it casually, but for me it’s such a loaded question. What’s...

You don’t have to know much about small businesses or nonprofit organizations to understand that a lack of competition is a formula for...

Everyone is talking about being mindful and intentional lately. In new release books, on NPR and in every other podcast, staying mindful...

How many times have you created a GREAT post in LinkedIn only to see it go…exactly nowhere? I’m betting that pretty much everyone has...

💥 F I N A L L Y! This week I launched the official rebranding of Sparkr Marketing. It took over eight years to get here, not counting...

It’s finally launch day for my digital marketing business rebranding! WM Marketing is now Sparkr Marketing. After eight years of part...

Like every graduation season, we’re preparing to send off the senior class of Ida Crown Jewish Academy. As communications director there,...